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A blog by Fifty & Fifty

Engage the World

8 Minute Read •
Social Impact

Should Your Organization Join the #StopHateforProfit Boycott Against Facebook?

3 Minute Read •
Social Impact | Web Design & Development

Fast & Flexible: Landing Page for COVID-19 Computer Donations Launches in a Week

0 Minute Read •
Web Design & Development

Is Your Website Working For You? Why Nonprofits Need Flexible Websites

3 Minute Read •
Behind the Scenes | General | Social Impact

Optimizing Digital Performance for Your Nonprofit

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6 Minute Read •
Marketing

Donor Segmentation Checklist: Non-profit Fundamentals

Summary: The best user experiences often to lead to the best engagement. Donor segmentation is crucial in delivering high-performing, curated experiences to your donors. Here are three key items to cross off to make sure there’s smart design in how you engage your customer base: Maintain a cohesive, comprehensive, and consistent user data set Identify […]
2 Minute Read •
Creative | General

Why Silence is Worse than an Argument

If you went in for a haircut and asked for a trim and the stylist put her electric clippers one inch from your head, would you say something? What about if you were building a house and the architect’s blueprints showed some weird wall smack dab in the middle of your open concept? Would you […]
3 Minute Read •
Behind the Scenes | Creative | Social Impact

The Justice Conference 17

What does it look like to ‘Love thy Neighbor?’ Exploring this theme of The Justice Conference held in Schaumburg, IL last week, dozens of nonprofit leaders and activists gathered at Willow Creek Community Church to discuss today’s most pressing issues. I walked into The Justice Conference with an open mind and open heart. I had […]
2 Minute Read •
Marketing

How We Get to the Core of Cause Marketing

Let’s face it: marketing is literally everywhere. There are ads in your Gmail, on the bus in front of you, in your news feeds, on your news. Companies are constantly coming up with different ways to market different things. It’s why we do what we do. We strive to make sure that social good doesn’t […]
2 Minute Read •
Behind the Scenes | Social Impact

The Monarch School: Our Collaboration with Homeless Youth

There are over 20,000 homeless students in San Diego County. Let that sink in. The number is still sinking deep for a lot of us here – it’s a reality that we see when we walk from our homes to the office, from our parking garage to the nearby gym or coffee house. Over the past couple […]
2 Minute Read •
Creative

Why Writing Blog Posts is Good for You, Even if You’re Bad at It

Most folks would agree that writing isn’t an easy task. Yet it’s something we do in one capacity or another throughout our entire lives. It’s one of the first things we learn to do in school, and one we continue to do well after. Even if it’s not in your job description, chances are you […]
1 Minute Read •
Behind the Scenes | Social Impact

Welcome to the First Day of the Rest of Our Lives

Let’s consider this day one. Yes, we’ve been a creative agency since 2009. Yes, we’ve worked on countless projects where we’ve strategized, designed, and developed projects for our dream clients. Yes, we’ve grown our team members, skill sets, and services to accommodate any and all advances in the digital world. Yes, we’ve slept well at […]
2 Minute Read •
Creative

The Death of Designing Without Content

Let’s get totally 101. What is content? As it pertains to websites, it’s the text and multimedia that fill up a webpage. As it pertains to us, it’s what we rely on during the design process so we don’t pull our hair out. FINE. I’m a content strategist so technically I’m biased towards the need […]
2 Minute Read •
Creative | Social Impact

The Five Series: Non-Profit Fundraising

Over the past ten years, the growth of online giving has been nothing short of remarkable. Within just the United States, over $20 billion is given annually! With the financial infrastructure of many non-profits relying largely on individuals’ donations, are 501(3)(c)’s capitalizing on online giving? And if not, what are they doing wrong? When it […]
2 Minute Read •
Social Impact

The End of a Dirty Word?

Recently we’ve been doing some serious thinking with IJM, an organization committed to seeking justice globally. In our research we came across a word that many of us relate to the global struggle for freedom: exploitation. But, we found a much more positive history to the word and thought we’d enlighten you… Words can change […]

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